There is nothing better than buying jewellery from a local gem shop. This is true too that at some point of time, you have to buy jewellery from a local gem shop, but for that you need to be aware of the real quality of whatever gem you wish to purchase. There are some people who do not actually know the difference between a cocktail ring and a plastic ring. If you are not educated enough about the jewels you wish to purchase then it is obvious that you will be fooled by the seller.
Buying jewellery is not an easy process. You need to know everything about the gem you are about to purchase. If you think you are not an expert in purchasing then here are some easy tips for you that could let you shop from the local Gem shop. Gold is out of fashion nowadays. You might have been interested in buying gold jewellery, but it is really a mother thing. Modern women like to wear silver, diamond and platinum. One reason why gold is not purchased much is because it is much costly. Buying a gold chain of 18 karat could be affordable but if you will increase the karat then you will have to pay a lot of price for it.
If you are just shopping for jewellery to wear on a casual basis then do not shop for brand. You must be aware of this that branded jewellers do not actually offer reasonable jewellery. There are times when the quality as well as design seems to be the same, but just because of the brand name, the cost of that jewellery is increased. If you wish to find jewellery at a discount, then the local gem shops are best places to visit.
The jeweller at the local gem shop might even make you an offer of getting a custom design. If you wish to add a precious gem in the jewellery then it is preferred to purchase the gem from some reliable source. You can later ask the jeweller to add that gem into a ring or any other jewellery you are purchasing. If you are not into getting a real gem than synthetic gems can also be purchased. These gems are available in a number of colours, and they have great clarity also. Synthetic gems are much affordable than the real ones. Synthetic gems are not fake. They give the same natural look as that of the real gems. The imitated gems on the other hand are fake. They are made from coloured plastic which makes them less clear and they look less brilliant too.
If you wish to purchase a real gem then you can always refer a gemologist. He will be analysing the quality of the gem, and you will get the best one for sure. You might not find real gems at the local gem shop. A great thing is that the synthetic gems can be readily used for making customized designs of jewellery. You will be happy to wear customized jewellery.